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HEAD HOME BROADBAND AFRICA (Expiration 28/12/2018)



Airtel plans to continue its support towards the expansion of Broadband in Africa by expanding its product portfolio and becoming operator of choice for Home Broadband and SOHO segments.


This role is responsible for Driving and developing the Home Broadband Strategy across 14 markets for our Africa. This includes the following

  • Own the overall Revenue, Customer-Share and profitability of the segment across Africa
  • Lead the strategy for deployment of relevant technology for providing the services and ensuring partnerships with relevant technology providers
  • Driving Partnership with Technical & Content Partners. Lead the design of Consumer propositions and Developing the Channel strategy for the various geographies
  • Drive customer adoption resulting in increase of Revenue and segment profitability
  • Manage the Home Broadband Leads across all Markets for delivery of country wise revenue & profitability


Responsibilities and Accountabilities:

  • Generating key customer insights on use of home broadband solutions (needs – met and unmet, usage behaviour, customer journeys, key pain points, services / content needed etc)
  • Competition Benchmarking : Understanding Competition Strengths & Weakness on both technology deployed for service and consumer propositions
  • Developing product / service proposition for each market based on the customer insights and current market landscape
  • Identifying partners to fulfil the customer proposition (Technical, content and channel partners)
  • Developing the Go To Market strategy for each market (product, pricing, channel – direct and indirect, promotions)
  • Developing teams in each of the countries for the FTTH & Later for IPTV/ Mobile TV
  • Managing the overall proposition and product roadmap for the Home Broadband portfolios from initial product to more comprehensive offerings.
  • Overall responsibility of the meeting the aggressive business growth targets and defining the optimal capacity for future growth requirements
  • Ensuring excellent execution of distribution plans across Opcos by coaching and performance management.
  • Managing the Profitability of the segment thru the Right mix of Products



  • Understanding the competition landscape in each of the market – players, the market size, regulations, technologies used (FFTH, LTE, IWAN or any other), devices offered, spectrum used
  • Proven Team Leadership skills
  • Resilience and ability to deliver against stretch targets
  • Ability to influence and get things done quickly
  • Ability to work in a cross-cultural/ cross-country environment
  • Creativity (out-of-the box thinking) and strong entrepreneurial spirit
  • Strong Commercial Acumen
  • Strong Customer orientation
  • Excellent Communication and Negotiation Skills


Qualifications and Experience

  • Bachelor of Technology with in-depth understanding of telecom trends
  • MBA in Marketing
  • 10+ years of experience in leading a highly qualified and experienced team in a highly complex environment
  • 5+ years of experience in leading cross-cultural teams
  • 15+ years of in-depth Sales and Marketing experience in the telecom/ FMCG/ Retail space


Référence :
Contrat :
Poste(s) disponible(s) :
Expérience :
Au moins 15 ans
Niveau d'étude :
Lieu de travail :
Africa HQ
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